PRESENTS
Then, Starting Dec 31st
in Fort Worth, TX
William Lee Martin brings his brand-new stand-up show ‘Seemed Smart at the Time’ — a night of big laughs, hard truths, and the grace we all need to give ourselves. It’s a comedy show with a heart, a soul, and a whole lot of self-awareness. You’ll laugh ’til it hurts… and walk out feeling better than when you came in.
William Lee (WL) Martin
aka Cowboy Bill
William Lee Martin is a stand-up comedian, writer, and actor whose blend of big laughs, real-life storytelling, and surprising heart has made him one of America’s most relatable touring performers. With four one-hour specials — including two on Amazon Prime, a CMT special, and a hit YouTube release — Martin has built a career on honest humor about marriage, parenting, blended families, and the everyday chaos we all try to survive.
​
In 2025, Red Dirt Comedy proudly presents his newest touring show, “Seemed Smart at the Time,” Martin’s funniest and most self-aware work yet. The show dives into the choices we made, the parents who were “making it up too,” and the grace we need to give ourselves for all the things that felt like a good idea in the moment. Packed with belly laughs and unexpected poignancy, the show leaves audiences not just entertained, but better.
​
One audience member put it perfectly:
“Never thought I would learn a simple statement about showing grace at a comedy show… ‘Seemed Smart at the Time’ can sum up 99% of our mistakes. We caught W.L. Martin — the man put on a show that could make a stone statue crack a smile.”
​
Martin calls his newest show “comedy with a heartbeat” — honest without being heavy, heartfelt without losing the punchlines. Known for his clean-ish style and masterful innuendo, he’s performed alongside country legends like George Strait, Toby Keith, and Clint Black, headlined clubs and theaters nationwide, and built a loyal fanbase who appreciate comedy that feels real, human, and genuinely funny.
​
Offstage, Martin is the author of the children’s book Dadtastic Weekends, the longtime spokesperson for SOTA Weight Loss, a songwriter, actor, philanthropist, podcaster, and founder of the Cowboys Who Care Foundation. Raised in Texas and based in Rhome, he lives a life full of commas — father, husband, stepdad, writer, comedian — and brings all of it to the stage with gratitude, grit, and grace.
If you’re looking for a night of hard laughter, honest storytelling, and a reminder that we’re all doing the best we can, catch William Lee Martin’s “Seemed Smart at the Time” Tour — comedy that hits your heart right after it hits your funny bone.
